About

I'm the Founding Marketing Engineer at Profound ($1B), the marketing platform for the era of superintelligence. I'm an expert in marketing and AI search, and I help brands understand, control, and scale how they show up in AI search.

Profound is my third billion-dollar company. The first two had billion-dollar exits: Loom ($1B to Atlassian) and Mailgun ($2B to Sinch). I've also built a $30k/month solo consulting agency, run a 2,000+ subscriber newsletter, and spent $6M+ on Google Ads in a single year.

Say hi on LinkedIn.

Experience

Profound ($1B valuation)

May 2025 - Present

First marketer at Profound. BrightonSEO and SXSW speaker. Joined at Series A and built the entire marketing function from scratch

Founding Marketing Engineer

Mar 2026 - Present

Growth Marketing

May 2025 - Mar 2026

Founder

Early Exit Club

May 2023 - May 2025

Built a 2,000+ subscriber newsletter talking about how I started and grew my $30k/month consulting business. I wanted to demystify what it's like to quit your job by sharing transparent updates, tips, and strategies.

Growth Marketing Consultant

Freelance

May 2023 - May 2025

I built a $30k/month solo growth marketing agency that drove tens of millions of dollars in pipeline for B2B SaaS companies via Google Ads and LinkedIn Ads.

Select Clients:

Glean AngelList Air Typeface Watershed Pando Arcade

Head of Growth Marketing

Loom

Jul 2021 - Jan 2023

I started and grew Loom's paid media, SEO, and affiliate programs from scratch to support self-serve sign-up and revenue goals. I also helped generate sales pipeline via 1:1 ABM campaigns.

$1B exit to Atlassian

Head of Growth Marketing

Mailgun

Mar 2020 - Jul 2021

I led Mailgun's growth marketing team as we grew from $30M to $70M in ARR and acquired two companies: Mailjet and Email on Acid

$2B exit to Sinch

Speaking & Events

25+ talks, panels, and webinars in the past year on AI search optimization and AEO, including SXSW, brightonSEO, OMR in Hamburg, dentsu's executive summit, and LinkedIn's NY Tech Week panel. Booking for 2026 →

Recent talks

Zero Click NYC 2026 Profound's AI Search Summit at The Glasshouse, NYC, June 11
brightonSEO 2026 London and San Diego, April 2026
SXSW 2026 Conversation Culture: A Live AEO / AI Search Audit for Brands (with Tina Fleming, Avenue Z)
brightonSEO 2025 What analyzing 250M+ AI responses taught us about how to rank better in ChatGPT
OMR 2026 Hamburg, Germany (May 2026)
LinkedIn B2B GTM Panel at NY Tech Week Insights for Marketers, with LinkedIn and a16z at LinkedIn New York (June 2026)
InsurTech Insights US 2026 Agentic Commerce in Insurance: Meeting Customers Where They Search, with Stripe, Faye, and USAA at the Javits Center, NYC
Marketing Engineer Meetup NYC The rise of the marketing engineer, with speakers from Ramp, Cursor, Vercel, WorkOS, and Knock (June 2026)
dentsu B2B Executive Summit B2B's Breakthrough Moment for Growth, invitation-only summit with LinkedIn at the Empire State Building, NYC (May 2026)
GTM-as-Code by Deepline GTM + Claude Code lightning talks with Profound, Sequel.io, and Default, NYC (May 2026)
ACG Summit 2026 Orlando, Florida
Profound Zero Click NYC Moderated "The Great AI Debate" with Lily Ray (Amsive) and Mike King (iPullRank)
Profound Zero Click London Moderated panel with Aleyda Solis (Orainti) and Mike King (iPullRank)

Webinars & panels

First Marketer, No Playbook: Building SaaS Marketing From Zero Proof Dept panel with founding marketers from Tavus and Shovels, June 2026
The AEO Playbook 5 data studies marketing leaders need to know, with Chris Long (Nectiv Digital), May 2026
Winning Space on the AI Shelf Retail visibility in AI shopping, with Destiny Flaherty (AEO at Princess Polly), April 2026
An Inside Look at Profound AEO Agents How marketing teams use Profound Agents to find opportunities and act on them, March 2026
Take Your Time Back: Practical AI for Events + How to Win in LLM Search With Bizzabo, on AI workflows and event discoverability in LLM search
How Profound Uses Profound Weekly live series: how the Profound team runs its own AEO program on the platform
Introducing Workflows by Profound No-code AEO automation, with Jack Traina (Product), December 2025
Marketing Brew The Art & Science of AI in Marketing
MKT1 Gen AI Summit Hosted by Emily Kramer
CMO Show & Tell: Sagard Capital